FiVerity Names Allison Arvizu as Executive Vice President of Sales
Expanding Leadership Team with a Proven Financial Technology Expert to Drive Growth Strategy and Execution for Leading Cyber Fraud Prevention Company
BOSTON–(BUSINESS WIRE)–FiVerity, Inc., a leading provider of cyber fraud detection and threat intelligence solutions, today announced the appointment of Allison Arvizu as Executive Vice President of Sales. In this new role, Arvizu will be responsible for setting the direction of the company’s sales and business development and managing the execution of its customer acquisition and partner programs to accelerate FiVerity’s next phases of growth.
“The timing is perfect because we’re poised for tremendous growth, and Allison brings the right mix of skills and experience required to ignite and shape that growth,” said Greg Woolf, founder and CEO of FiVerity. “With her high energy and years building and scaling high-growth financial technology companies, she’s a great addition to our Executive Leadership team. I’m confident that under her guidance, our sales and business development efforts will grow to new levels rapidly.”
To her position at FiVerity, Arvizu brings more than 20 years of successful sales leadership in financial services and technology organizations. She will be responsible for developing and managing the execution of sales and go-to-market strategies to drive operational efficiencies, profitability, and customer growth. Prior to joining FiVerity, Arvizu was Vice President of North American Sales for a cyber security and digital identity company and held leading sales and business development positions with financial firms, including Thomson Reuters.
“Given my longtime passion for new technology that detects and remediates new forms of fraud, I couldn’t ask for a more meaningful and timely company to be joining,” said Allison Arvizu. “FiVerity is well known as a super-innovative ML-company with a focus on addressing fraud schemes in banks and FinServ by hackers and other bad actors while providing analytics that improves the customer experience.”
FiVerity, Inc., is a groundbreaking cyber fraud detection company, utilizing machine learning and secure identity management to prevent sophisticated forms of cyber fraud. The company’s SynthID® platform is focused on thwarting cyber fraud threats at financial institution in real time, including synthetic identity fraud (SIF), one of the most rapidly growing financial crimes. FiVerity delivers actionable, proactive threat intelligence to banks, credit unions, and credit card providers, helping strengthen and scale their consumer lending, customer onboarding and payments processes.