Helbiz E-Scooters Officially Approved by the Department for Transportation in the United Kingdom

Helbiz partners with Segway-Ninebot to offer innovative e-scooters across the UK

NEW YORK–(BUSINESS WIRE)–Helbiz, a global leader in micro-mobility, today announced a milestone in the United Kingdom as its e-scooters have officially been approved by the Department for Transportation (DfT) and is now permitted to be used in trials approved by local authorities and the DfT. Helbiz has partnered with leading short distance transportation device manufacturer, Segway-Ninebot, to equip its fleets as it looks to begin operations in the region.

“The Segway team is extremely proud to be a part of Helbiz’s recent success in the Italian and US markets,” said Tony Ho, Segway-Ninebot Group’s VP for Global Business Development. “As a partner from the beginning, we witnessed Helbiz’s growth from a young startup to a leader in numerous markets in a short period of time. Knowing the team’s dedication and passion for the micro-mobility revolution, we are confident that Helbiz will bring the same success to the UK market. Now with the approval by the DfT, we can begin working closely with Helbiz in the UK to provide world class service to local communities. We are excited to bring more innovative products and services to the market.”

“The UK remains an important region for Helbiz to operate in, and we’re committed to partnering with local authorities to offer an affordable and environmentally sustainable last mile transportation alternative,” said Salvatore Palella, founder and CEO of Helbiz. “As the market leader in Italy where Helbiz is synonymous with micro-mobility, we look forward to being on-the-ground to help residents and tourists across the UK move.”

Helbiz has identified more than 20 cities across the UK where its fleet of e-scooter and e-bikes would seamlessly integrate into existing transportation infrastructures or offer an alternative travel option. To highlight its dedication to the UK, Helbiz plans to hire dozens of full-time employees, including highly-skilled workers such as engineers and mechanics, in each city it enters, while building community programmes that help foster talent and develop careers. The company has an established UK-based office and a regional manager that will execute the deployment of its fleet, manage the warehouses and lead the on-the-ground operations and recruitment efforts.

For additional information, visit www.helbiz.com.


Helbiz is a global leader in micro-mobility services. Launched in 2017 and headquartered in New York City, the company operates e-scooters and e-bicycles in over 20 cities around the world including Rome, Washington DC, Milan, Madrid, Belgrade and Miami. Helbiz utilizes a customized, proprietary fleet management platform, artificial intelligence and environmental mapping to optimize operations and business sustainability.


Segway-Ninebot is a global enterprise in the fields of intelligent short-distance transportation and service robots. Founded in New Hampshire, USA in 1999, Segway is the world leader in commercial-grade, electric, self-balancing personal transportation. Ninebot, established in Beijing, China, in 2012, is an intelligent short-distance transportation equipment operator integrating R&D, production, sales, and service.

As Segway and Ninebot completed their strategic combination in 2015, Segway-Ninebot came into being. Today, with the subsidiaries in China, United States, Netherlands, South Korea, Singapore, and Germany, Segway Ninebot’s businesses are all around the world and have sold products in more than 80 countries and regions. With world-renowned intellectual property, Segway-Ninebot will create more products that will lead the users and the entire industry into the future.

For more information, please visit www.segway.com.


Press contacts Europe:

+39 02 54123452

Giorgio Cattaneo

+39 335,7053742


Giulia Makaus +39 338,9291793


Fabio Micali +39 340,8758736


US press contacts: